Ran away with the girlfriend for an impromptu road trip to Big Sur, to catch up with some friends of hers at a fund raiser for the Henry Miller Memorial Library — WOW. Kudos to Library Director Magnus Toren and his team, who have been hosting annual fund raising concerts for the past eight years, presenting the likes of Patti Smith, Henry Rollins, Marianne Faithfull, Laurie Anderson, and Phillip Glass.
And, in recent months, the indie / folk world has come to discover this 300-person space — literally a walled yard on the side of a winding, foggy two-lane Pacific Coast Highway, completely surrounded by redwood trees and magically lit by string lights — as acts like Arcade Fire, Explosions in the Sky, Fleet Foxes, Ryan Adams, Jenny Lewis, Little Dragon, even MGMT and Red Hot Chili Peppers have made the journey to this isolated, chilly, must-play enchanted forest by the sea.
Just goes to remind you that experience is EVERYTHING — seriously, it probably costs the artists more to get to and play this venue than they actually make, but bands and fans are willing to make the trek to the space because it is an incredible, once-in-a-lifetime event. I know for most club owners it’s enough in this economy to keep the lights on and make sure the place doesn’t smell like a dive, but adding little touches here & there make a huge difference in fans deciding whether or not they throw down their hard-earned dollars for a show. Ditto packaging — in a day & age when you can listen to anything you want anytime online for $5 a month, it’s crucial to make your physical goods a desirable addition to anyone’s real-world library.
Had a great time talking music with Jeremy Hammond and Alex Luke on Bruce Ravid’s Moheak radio show last week, you can hear the show here — the final minutes of the show reminded me that oh yeah, it’s school time again! Kids, get out there and grab an internship while you can still afford to work for free, and pick a great mentor who can marry your internet know-how with their experience and connections. And bosses, bring in some fresh faces to help you stay on top of this quickly-changing world. You’ll both be glad you did.